I originally created The Reach series because I could turn the hard lessons I learned throughout my life into four weeks of fun, engaging workshops. Since I was young, I've been motivated by the idea of turning my adversity into uplifting learning opportunities for others. When I think of anyone doubting their self-worth, I want to be that person to remind them that they're worth it.
This platform originally existed to motivate athletes who've faced similar struggles to me in terms of mental health and athletic performance. However, I continued to realize how my insights could appeal to people from all areas of life; life is bigger than basketball after all. Like many things in my life, it started from basketball. Unlike my basketball journey however, The Reach Series aims to touch people who may have even never touched the court.
Looking back, The Reach Series was created to remind people that they are never as alone as they think they are.
In terms of the custom apparel, I wanted to help people find ways to express themselves in ways that are otherwise hard to. Some designs you can't find on any websites. Some custom apparel places don't help you create the designs you want to make. I aimed to be a middle ground in helping you bring your ideas to life! Additionally, each print plants a tree somewhere across the world, and funds a community initiative. Most currently, we are using portions of proceeds to help people get into therapy for example.